河北省中国电脑体育彩票发行现状调查和对策分析.pdfVIP

计法，对我省体育彩票发行现状进行调查，并对调查结果进行 分析研究。本人在借鉴前人关于体育彩票理论和实践的基础 上，参阅国内外大量专家关于体育彩票发展、发行、营销，以 及市场调查等多方面的研究成果，对我省体育发行进状进行调 查、分析、研究，充分阐述了目前我省体育市场中存在不利因 素，提出了加强政策研究，加大监管力度，开发多种彩票类 型，建立现代化销售网络及环境等措施，从而构建起现代化的 体彩市场，推动体育产业的发展，为我国奥运、亚运争光计划 和全民健身计划的实施提供充足有力的经济支持。 关键词：体育产业 体育彩票 河北市场 策略 第3页 Abstract In recent years，with many breakthroughs in sports the relation between sports and economy is closer and closer．This relation mostly embodies that the economy level decides the sports level．At the same time，sports also have a tremendous impact on economy in many aspects．The most striking character of China sports in 21st century is that sports industry will be an important factor to push the sustainable development of national economy．Now，sports lottery tickets industry plays an important role in sports industry．It brings people healthy，happy， joyful expenditure．People’desire for good life can not be satisfied，SO is their spending for sports lottery tickets． Since 1997，China has distributed lottery tickets for more than￥40 billion．but the issuance of China in 1996 is less than 7％of what the whole world issued this year． Now，there is only 6％of chinese has bought lottery tickets， but 85％in America，64％in France，70％in Jepan． Sports lottry tickets industry finds a new management mechanism for the development of sports industry．It also seeks an available approach for direct source to raise funds and solving the govemment’S introjection insufficiency． Applying the research methods of document， 第4页 investigating， mathematical statistics and authority interview，the paper investigates the actuality Of issuance of sports lottery tickets in HeBei province and analyses the investigation effect．This paper is based on the previous theory and practise of sports lottery tickets， compare a lot of studies of domestic and overseas experts， study the current situation．of HeBei province and elaborates phenomena that exist in HeBei sports market， for example，no law to follow，singleness of lottery tickets， selling n