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Environmental Innovation Lead Markets and Competitiveness.ppt
Martin J?nicke Freie Universit?t Berlin, Cauncil of Environmental Experts : Environmental Innovation, Lead Markets and Competitiveness 7th European Forum for Science and Technology Prague 22 May 2008 Main Points Booming eco-innovations Actual and structural long-term “structural“ drivers. Smart technology forcing Forcing diffusion: creating domestic/lead markets Caveats 1 Definition: Eco-efficient Innovation and Ecological Modernisation Eco-efficient innovation is the creation and diffusion of novel competitive goods, processes and services designed to preserve or improve the envir
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