你的沟通技巧从爆表.doc

从“有故事的人”成为一个会讲故事的人：你的沟通技能将从此爆表 每一位领导者都是有故事的人，但并不是每个人都擅长讲故事，都懂得故事本身蕴含的巨大力量。相较于令人昏昏欲睡的数据和各种假大空的职场套话，讲述你自己的故事不仅能建立信任，还能激发员工想象并拥抱一个更加美好的未来。 ?“To be a person is to have a story to tell.” ——IsakDuneson In previous articles on this blog we have shared our experience regarding the use of storytelling as one of the most powerful leadership tools available to modern leaders. It’s really no surprise, since leaders throughout the ages have used personal stories, parable and anecdotes effectively to ensure that listeners could easily absorb and integrate information, knowledge, values and strategies. Beyond merely understanding the power of stories, however, there remains the need for specific action and commitment to become a storyteller. I hear people say: “Sure, I can see your point about telling stories…but do I really need to make the effort to become a storyteller myself? It doesn’t seem to come naturally to me.” My answer is always something like: “Yes, I understand. And there was also a time when walking, reading and writing, typing and using a computer program seemed unnatural. But when you clearly understood ‘why’ learning these skills was worth the time, you simply got busy and did it. Right?” So in this article I want to remind readers of the compelling reasons why it is worth your time to become an effective storyteller, in the hopes that more managers and leaders will just get busy learning to tell stories instead of just spewing out information, directives and platitudes. Here are some of the many reasons why it is so worth it for you to decide, today, to become a great storyteller in 2015 and for the rest of your life: People Remember and Share Stories.The human brain is actually structured to retain memories in story format, with a beginning, middle and end. Long after listeners have forgotten your data, they will remember your story, and the wisdom embedded within it. And, if your story is authentic and compelling they will eagerly share it with others. Many