电子商务个性化需的条件研究.docVIP

电子商务个性化需求的条件研究来源：中国论文下载中心????[ 05-06-03 00:00:00 ]????作者：网友投稿??摘要：个性化需求已经成为电子商务发展中一个重要的研究问题。本文从网站策略需求、产品策略需求研究个性化需求的内在性，从生产模式、经济模式、经营模式、价值模式的变化和相关案例，研究电子商务活动的个性化需求的必然性，从而得出个性化需求条件形成之必然。关键词：电子商务，个性化服务，个性化产品，无差异产品Abstract: The individualization requirement has become an important research question in e-commerce development. The inherent individualization requirement is studied from these requirements of Web site tactics and product tactics, the inevitability of e-commerce activity-based individualization requirement is studied from some related cases and the changes of production model, ec