- 1、本文档共13页,可阅读全部内容。
- 2、原创力文档(book118)网站文档一经付费(服务费),不意味着购买了该文档的版权,仅供个人/单位学习、研究之用,不得用于商业用途,未经授权,严禁复制、发行、汇编、翻译或者网络传播等,侵权必究。
- 3、本站所有内容均由合作方或网友上传,本站不对文档的完整性、权威性及其观点立场正确性做任何保证或承诺!文档内容仅供研究参考,付费前请自行鉴别。如您付费,意味着您自己接受本站规则且自行承担风险,本站不退款、不进行额外附加服务;查看《如何避免下载的几个坑》。如果您已付费下载过本站文档,您可以点击 这里二次下载。
- 4、如文档侵犯商业秘密、侵犯著作权、侵犯人身权等,请点击“版权申诉”(推荐),也可以打举报电话:400-050-0827(电话支持时间:9:00-18:30)。
查看更多
Networks and Positive Feedback Presentation for MGT 523 By Jay Gorman Morpheus Usage How many of you currently use Morpheus? How many of you would use Morpheus if it had only 10,000 regular users? How many of you would use Morpheus if it had over 10 MM regular users? Economies of Scale vs. Economies of Networks Economies of Scale Unit costs decrease as production levels increase. Typically economic benefits exhausted before demand Tends to create oligopolies. Examples: Auto Industry, Steel Industry, Airlines, Etc. Economies of Networks Value of goods increase with market penetration Economic benefits continue with increased penetration Can create monopolies or monopolistic standards Examples: Microsoft, VHS, Compact Discs. Supply vs Demand Side Economies of Scale Supply Side Economies of Scale – As production increases, development and fixed costs can be spread over more units, thus making each unit cheaper. Highly important in establishing information economies. Examples: Software development, movie production etc. Demand Side Economies of Scale – As more and more users accept a product its value increases as switching costs increase. Even more important in establishing information economies. Examples: Word, Excel, AOL IM, Sony Playstation Creating Economies of Networks Positive Feedback – “Feedback that results in amplification or growth in the output signal” Essentially a positive public response to a product which increases acceptance, and thus economies of networks. Negative Feedback – “Feedback that reduces the output of a system, such as the action of heat on a thermostat to limit the output of a furnace or the accumulation of toxic waste products by a growing population of bacteria.” Essentially a negative public reaction which causes a reduction in the usage of a product or technology, which ultimately reduces value for remaining users. Network Externalities Network Externalities – As ownership of a product increases the v
您可能关注的文档
- 2013年山东省潍坊市中考思想品德试题及答案.doc
- 2013年长兴计生“年画宝宝”大赛活动策划方案.doc
- 2013年高三文科数学备课组工作总结.doc
- 2013第四届桂林国际山水文化旅游节 桂林特色美食.DOC
- 2014《经济生活》复习提纲.docx
- 2014八下英语期中试卷.doc
- 2012年全省农机化信息员培训班新闻写作培训课件.ppt
- 91锐角三角比导学案.doc
- 9-成年人学习原理.PPT
- Chapter 05 Net Present Value and Other Investm.DOC
- 一病一品护理汇报(手工精品图文).ppt
- 国家义务教育质量监测四年级心理健康测试卷3+问卷(通用版附答案).docx
- 国家义务教育质量监测四年级心理健康测试卷2+问卷(通用版附答案).docx
- 国家义务教育质量监测四年级心理健康测试卷5+问卷(通用版附答案).docx
- 国家义务教育质量监测四年级心理健康测试卷1+问卷(通用版附答案).docx
- 国家义务教育质量监测四年级心理健康测试卷4+问卷(通用版附答案).docx
- 13(猫)第3课时 课件+公开课一等奖创新教学设计.docx
- 孙权劝学 (同步公开课一等奖创新教学设计).docx
- 第17课 要是你在野外迷了路 公开课一等奖创新教学设计.docx
- 统编版(五四制)11古诗二首 池上 公开课一等奖创新教学设计.docx
文档评论(0)