ppt课件-operationalsystemsvs.analyticalsystems-suny.pptVIP

Dr. Lakshmi Mohan The Information Age Paradox Computer Usage Evolution ERA I: Accounting (1950s to early 1960s) e.g. Payroll, Invoicing Benefit: “Manumation” ERA II: Operations (mid 1960s to early 1970s) e.g. Airline Reservations, Inventory Control Benefit: Improved Customer Service Better Utilization of Capital ERA III: Information Support (early 1970s - ) e.g. Market Analysis, Succession Planning Benefit: Better Decisions Increased “People Productivity” Evolution of Analytical Systems Expert Systems To Manage by Wire To extract news from the data One Idea, So Many Names! “Business Intelligence”: a term coined by Gartner in 1989 – Simply defined as using information effectively to make better decisions Gartner’s Emphasis Today: Corporate Performance Management – CPM means getting a better finger on the pulse of an organization to make a better, more accurate, and more timely assessment of how an organization is doing. Enterprises need to move away from asking, “How did we do last month or last quarter” to “How are we doing right now” as well as “How will we do next week” Meta Group: Business Performance Management- Companies realize they have six different tools, but they do not have a consistent approach to results reporting, management reporting, planning and budgeting, etc. The Computer Made It to the Executive Suite In Late 80s! The computer has little to offer executives since their work is unstructured. - Fortune, Nov 1983 Executives are finally getting fast, clear information about whats happening in the bowels of their business. The new systems can change the way top managers work. - Fortune, Mar. 1989 But Not Quite ! Every business manager I know shares one frustration: the difficulty of obtaining fast, accurate and comprehensive market information. Pres