Discussion on the Application of Computer Prediction Function to Marketing Management.docVIP

Discussion on the Application of Computer Prediction Function to Marketing Management 　　Abstract. Market is a key factor deciding the success of the development of the industries, and therefore maintaining a good market operation state can produce a great influence on the business management of enterprises. Marketing is a new concept generated during the stage of the industry economic change, and essentially means the activities made by enterprises in business management and sales so as to control the trends of operation and consumption well from many aspects. In this paper, the economic significance of the computer-based prediction in marketing is first analyzed, and then the application fields of computer prediction function and the reflections of the integration of the prediction function in marketing management are discussed. Hopefully, this paper can provide a help for the follow-up studies. 　　Key words: Computer Prediction Function; Marketing; Management 　　Introduction 　　After the concept of economy is proposed in the new period, marketing management receives great attention from the world, and the enhancement by the business operators to marketing management plays a guiding role in the adjustment of the business operation mode. Along with the promotion and application of the information technology in the industrial operation, the data model function using computer as operation platform becomes more significant, and it can estimate the trend of the future market through computer prediction, so that objective guidance can be provided for marketing management and sales activities. In this paper, the marketing management plan based on computer prediction function is analyzed, and also a feasible and scientific marketing operation and management decision is proposed. 　　The economic significance of participating in marketing 　　Market is a key factor deciding the success of the development of the industries, and therefore maintaining a good market operatio