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Attractiveness Is “beautiful” or “handsome” synonymous with “good”? Is beauty only skin deep? Is attractiveness a superficial feature? The survival of a genetic line hinges on mate selection. Like it or not, physical appearance plays a major role in life. 82% of males and 93% of females “are actively oriented toward maintaining an attractive appearance.” Is beauty culturally universal? 6 month old infants turn their heads toward attractive faces and away from unattractive faces (Rubenstein, Kalakanis, Longlois (1999). People in different cultures generally agree on which faces are attractive (Cunningham et al. 1995; Langlois et al. 2000; Perrett et al. 1994) Looking up to leaders Since 1900, the taller candidate has won 19 of 28 presidential elections Obama 6’2”, McCain 5’9” Only 3 of 43 American presidents -- James Madison, Benjamin Harrison and Martin Van Buren -- have been under 5 feet 7 inches Size matters For Men Half of all CEOs are 6’ or more. A 2004 study found that every inch of height adds $789 in salary per year. The study controlled for gender, weight and age. Someone who is 6’ tall earns $5,525 more annually than someone who is 5’6”. For Women Taller women earned more as a result of their height, though they gained only two-thirds that of the men. In a British study, both sexes judged taller women to be more intelligent, assertive, independent and ambitious. The “Beauty is good” stereotype Dion, Berschied, Walster (1972) developed the “beauty is good” stereotype. Children’s fairly tales equate beauty with goodness Popular TV reality shows emphasize vanity Celebutards: Jessica Simpson, Britney Spears, Lindsay Lohan Tabloids and women’s magazines focus on looks A double standard for attractiveness? Older male news anchors Daine Sawyer = 64 Wolf Blitzer = 62 Bill O’Reilly = 61 Katie Couric = 53 Older male actors Sean Connery, Harrison Ford, Bruce Willis Heavy set actors vs. actresses Men become “distinguished” with age Biology and attractiveness Evol
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