cross-cultura communication unit 1-4cross-cultural communication unit 1-4cross-cultural communication unit 1-4cross-cultural communication unit 1-4.ppt

CHAPTER 2 The Deep Structure of Culture: Roots of Reality CHAPTER 2 - The Deep Structure of Culture: Roots of Reality The deep structure of culture is the unconscious assumptions about how the world operates. It makes each culture unique, and explains how and why of a cultures collective action. At the core of any cultures deep structure are its social organizations (or social institutions). Lessons about life and ways for living that life Its based on cooperation Three most enduring and influential social organizations that deal with deep structure issues are Family State (Community) Religion (Worldview) CHAPTER 2 - The Deep Structure of Culture: Roots of Reality Why do most serious confrontations and misunderstandings can be traced to cultural differences? Different civilizations have different views on the relations between God and man, the individual group and the group, the citizen and the state, parents and children, husband and wife, as well as differing views of the relative importance of rights and responsibilities, liberty and authority, equality and hierarchy. - p.51 CHAPTER 2 - The Deep Structure of Culture: Roots of Reality The Deep Structure of Culture contains the following: A cultures most important beliefs History (origin) Involves deep and emotional feelings Supply much of a persons identity CHAPTER 2 - The Deep Structure of Culture: Roots of Reality The Importance of Family: The family is the principal transmitter of knowledge, values, attitudes, roles, and habits from one generation to the next. Through word and example, the family shapes a childs personality and instills modes of thoughts and ways of acting that become habitual - p.55 CHAPTER 2 - The Deep Structure of Culture: Roots of Reality Traditionally, most people encounter two families during the course of their life: the family they are born into and the family that is formed when and if they take a name. But there are fewer typical American families in the