Diet drink and hangover food- majesty in the box of small cakes.docVIP

 PAGE \* MERGEFORMAT 10 ‘Diet drink’ and ‘hangover food’: majesty in the box of small cakes If the person intends to conduct analysis on the food and beverage industry, we will and interest to: Some products such as bottled water, Guangdong herbal tea, tea drinks, and we simply did not expect the National Cheng Kung devices, it has unexpectedly created a ‘great’ miracle; some products, if Cuyin, rice wine, fruit, Chinese wolfberry wine, we have that it exists great potential for its expansion, so full of hope, it a long time to a bland; Some products, if the juice drinks, when we look forward to when it is full of bland, and even so many businesses fall into the abyss beyond redemption, when we lose confidence in the When it suddenly created a big scene, more and more abundant; some products, such as sports drinks and other hot too often people have your head, when we expect a new era, it is attributable to very quickly subsided; There are a number of products, concepts and representations from the point of view it seems the market is huge, but the result was disappointing. Where the involvement of incoming businesses, despite the start of the reasons sufficient, confident and finally end up invariably painful - diet drinks and sobering food (including drinks) is very easy for such companies folded wings of the high-risk products. The author specializes in a wide range on the diet drinks, sobering-up product-related commentary. Some people advocate its huge market potential, a successful marketing strategy in case the form was that the planning of a successful brand, however, these types of products do not really come into vogue a brand strong enough to speak for themselves. In the commentary on the failure of the brand, we are generally attributed to the failure of their business management, marketing, appeals, advertising, pricing, channels, and several other routine issues. However, the author’s point of view is entirely different: the so-called ‘diet dr