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Standard King in 2003 - sadness and joy harvest
PAGE \* MERGEFORMAT 10
‘Standard King’ in 2003 - sadness and joy harvest
Dark horse S Wang
In November 2002 the night of 18 CCTV Umechi Asia hotels, in this dream place to start, the annual CCTV tender prime-time ad here, held as scheduled. Panda to be the only one grabbed A special section for all cell phone companies. 1.0889 billion yuan, blaze up another batch of dark horse, marking the birth of yet another standard king. Standard king is off the mark with a dream, Panda can do to take off?
Happily harvest
It is mid-November 2003 from the birth of the new standard king is only a few days, as we look forward to another before a new myth, let’s take a look at Panda harvest geometry?
1, with 1.0889 billion Panda Championship, with an average monthly expenditure of about 10 million yuan. In the next year, on the cell phone technology R amp;amp; D and design input more than 200 million yuan. Such a large investment, not only greatly enhanced the visibility and reputation Panda’s mobile phones, the core technology has made considerable progress in the degree of China-made mobile phones greatly enhanced color in this year’s battle, the Panda cell phone has basically realized the localization.
2, Panda harvest the best proof lies in mobile phone sales to grow significantly. As of the end of June 2003, Panda Mobile domestic sales in more than 150 million units, ahead of schedule to achieve annual sales plans, sales of brands in the country’s No. 9, domestic brands ranked 5, GSM mobile phone market share of 2.5%, enter the top 5.
3, September 1, 2003, Panda, and TCL, Kejian, Bird, Konka and so the title of several enterprises in China brand has become a true sense of brand names.
To spend a good harvest this year Panda word to describe the harvest should be very appropriate, from November 2002 to November 2003 this year, the panda is indeed made remarkable achievements in the industry. The great development in the domestic mobile phones, large counter-offensi
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