25-year history of Chinas surging market - impact on Chinas marketing theory.docVIP

 PAGE \* MERGEFORMAT 39 25-year history of China’s surging market - impact on China’s marketing theory From these theories in China dissemination and application process, we see the past, we are learning and application of marketing theory are mostly passive, Ji Yong is now learning that they are now hoard and sell style, or just a few marketing companies, or in school simply on the limited marketing consulting company, school, which is perhaps the companies caught up in the marketing errors, the market misunderstanding, and even the development of one of the causes misunderstanding. The future, China’s entrepreneurs should make up for missed this lesson, because the theory is a matter of marketing strategy for the entire enterprise learning. Marketing is a highly practical operation of the scholarship, we now have in the Chinese market on the influential theories of modern marketing, almost all from the United States, in the mature Western market environment after years of grinding and change. Some of them have been favorable for introduction at the beginning, some years before settling profound knowledge. Although these theories spread in China, some of them somewhat acclimatized, and some simply Hovenia South Orange, but precisely because of the introduction of these marketing theory, behavior of Chinese enterprises in order to have the purpose of marketing plans into the system to start marketing in order to integrated into the corporate strategic level, in order to better serve the enterprise’s development. In these theories under the guidance of Chinese enterprise to avoid the more tortuous path, in this sense, learn from those who have a greater contribution than the monk Tang; and businesses every misunderstanding, the industry every irrational war, can be In these theories find it a lesson. Looking back at history’s greatest significance is that we can learn from the developmental path of things to find out the law for today services, from these t