59 billion market cake cited two lines of Heinz condiments made binding-.docVIP

 PAGE \* MERGEFORMAT 8 59 billion market cake cited two lines of Heinz condiments made binding? Condiment cited foreign heroes Jingzhe Yao Miss Chang who lives in Guangzhou, Tianhe District, recently discovered that many restaurants in Guangzhou, the hotel can also enjoy studying in the U.S. when she was very much like to eat Heinz ketchup of 300G. In Beijing, Shanghai, Guangzhou and other cities, more and more foreign investment and joint venture brands fuel, soy sauce, tomato sauce, chicken and other spices in silence into the high-end dining, the hotel’s kitchen. Miss CHEUNG feeling exactly coincide in such a market trend, the international authority of the Nelson market research agencies and CICE Research Center in 2004 Chinese condiment market research shows that consumption of China in 2004 totaled about 59 billion yuan condiments, spices catering industry the first time exceeded 20 billion mark in sales, the annual growth rate reached over 20% increase in the food industry, one of the fastest growing category. And market growth Correspondingly, China’s flavoring industry is a lack of leadership brands very low concentration industries. A survey shows that consumers think that the best seasoning brands, only one brand mentioned in the rate of more than 10% to Seasoning the largest consumption of soy sauce, for example, Kikkoman Corporation, Japan’s largest annual output of 300,000 t, together with the other four brands of soy sauce market share reached 50 percent, China’s flavoring industry apparently has no such strong brands. Sensitive companies are realizing this potential, and so up to be able to buy ‘Lao Chai’ soy sauce, Nestle White Hodge chicken, swallow wife happy. And quickly set up a Unilever Unilever Foods (China) Limited. The world’s leading food manufacturers in 1999, the United States Heinz condiment market presence in China after the recent series of new products, and import and export trading company in Shanghai to increase the local