Acquisition of APEX can change Changhong awkward position-.docVIP

 PAGE \* MERGEFORMAT 6 Acquisition of APEX can change Changhong awkward position? Recently, it was rumored to be acquisition of APEX Changhong news channels, Changhong Overseas export sector of the people even call the acquisition of APEX channels, can achieve Changhong international ask for the moon, and think that this compared with TCL acquired Thomson’s TV business, Lenovo acquired IBM personal computer operations more cost-effective. Changhong acquisition of APEX channels, or the acquisition of APEX company, is really a good news? I do not think so. First of all, Changhong acquisition of APEX right to enter the U.S. market is largely meaningless. Why do I say? Because the United States anti-dumping Chinese color TV sets have a ‘country of origin’ principle, as long as China (including Changhong) production of color TVs are invariably impose anti-dumping duties, while Changhong’s tax rate is 24.48% belonging to the four surveyed firms the highest. With this rate could not enter the U.S. market, how should I do? Only ‘curve into the’. The so-called ‘curve into the’, that is, manufacture and export through a third country, such as TCL by TTE plant in Mexico output products to the United States. However, we know, Changhong overseas and there is no real sense of the factory, up to a number of collaborative works only. The other is the adjustment of product structure of exports to the U.S. anti-dumping of the output columns are not flat-panel TVs. However, in the flat-panel television, a general lack of competitive edge of Chinese enterprises simply can not, and advantages of a complete industrial chain in Japan, Korean products to compete. Therefore, as long as the anti-dumping barriers are not broken, Changhong in the U.S. market is difficult to make a difference, this and there is no channel in the United States are totally different. Second, whether the acquisition of APEX Changhong is still a big question mark; Even so, even if the acquisition, the acqu