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After the rum then marketing
As a very effective, very mature marketing weapon, ‘fair market’ highly respected in the international market. But the exhibition of domestic marketing as a whole is in its infancy stage, more and more enterprises that take part in a show, the number of products must be sold, or the number of copies of signed orders, it seems very realistic looking, but the real power of marketing, exhibition and have not been realized.
Take the current rum for its trading function has been greatly weakened, the real success of clients through the rum investment is indeed very few, but many enterprises are still very active participation of rum, as rum is provided for each vendor products and business customer data signing and the collection of the great platform, but organizers and exhibitors are also carried out a variety of efforts to make rum can be achieved fairly good results. 2004 Spring National Tangjiu Fair March 21 -24 at the Chengdu Convention and Exhibition Center held, for liquor businesses to participate in rum just need to firmly grasp this brief opportunity to fully display their brand image, the full to collect and understand the peer information, consult the market to its customers to reflect their own to check the distance between products and markets and so on, also need to rum, after some of the outcomes of the rum to be carried forward, so that once participants can play to maximize the benefits.
Liquor companies attended the rum, the usually occur three conditions, one is to rum as a simple task, attending would be finished, the lack of some of the results of the use of rum; second reason is the rum to obtain information or a letter of intent, etc. as a whole marketing focus, all the concerns are concentrated in the top, while ignoring the other’s marketing efforts; the third case, a number of enterprises are of rum to obtain the information and orders for an objective analysis, timely follow-up, with
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