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Allow customers to price
How do you as one of the most valuable thing to develop a maximum price? If this value through observation to be clearly recognizable, but also can be identified before buying them, such as the Tiffany diamond, it would be very easy to do that. However, if this thing is food, only eat it before it can determine the maximum value, how should I do? The best way is to let customers decide whether the value of such foods on such a high price.
If you have an upscale hotel, if you provide food and services, superior quality and confidence in the town in relation to all the competitors, you are first class: Do you think in the same price You provide value to the target customer is the greatest. But the question is, how will you be able to provide additional value from which to obtain the best financial return? If you are on the menu Boeuf Bourguignon to develop a high price than in the past, then the customer will choose lower prices for things. Boeuf who knows you better than others? Unless you can make a local food magazine editor constantly appreciation and support your high-priced. So, you tend to choose a price breakdown of your standard similar prices, and lower quality. As a result, you are facing the dilemma lies at the heart of marketing: How can the customer experience before they are included in food products for themselves the added value of developing the best price?
Your service personnel employed there is no such confusion, they are just through the provision of services to earn tips. If their service is first class, you can get 15% under normal circumstances, be an additional incentive. In fact, they may provide you with the real beneficiaries of food value, where he had received 15% of the incentive, anyone who can distinguish what can be in part from his high-quality services? Which is also part of the value from your food? In upscale restaurants, the service was originally part of the kitchen staff
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