Aromatherapy skin care products the next stop is the Franchise Stores.docVIP

 PAGE \* MERGEFORMAT 7 Aromatherapy skin care products the next stop is the Franchise Stores With the increasingly fierce market competition, many enterprises are facing a lot of competitive pressure, they are no longer better than the day because each day is like a large category of similar products in the product category structure, concepts, product demand, packaging characteristics, marketing tools, etc. are also homogeneous, therefore, many Japanese companies are actively launching its own new features category, and aromatherapy skin care products is that some Japanese companies as the main category of new features in these two years, aromatherapy skin care products as a new category, many companies have to seize this market opportunity, but also actively promote this new class of specialty stores channel, aromatherapy skin care products in the franchise store is a new development opportunity. Speaking of aromatherapy skin care products, but also forget essential oils, these product categories are together in the early days, the professional line of beauty on the use of essential oils, aromatherapy skin care products, then the agency is still in the professional beauty salon supplies in the nursing profession to the customer to do, these categories are integrated together into operation, and the product is expensive, the cost of care is also high, are generally rich can afford. This year, both the professional line of business is on the line of business, they are actively launch their own fragrance skin care category, have tested the water on the line of the market, and specialty stores in Japan is one of the main sales channels . Aromatherapy skin care products as a new category, many companies are optimistic about market prospects of aromatherapy skin care products, also see this very attractive market ‘cake.’ However, in some companies, we see this very lure people’s market ‘big cake’ behind, how to fight for wins to? So what to do to market share