Brand and Latin America are not open for change hands!.docVIP

 PAGE \* MERGEFORMAT 5 Brand and Latin America are not open for change hands! Talking about change, not to say that business is approaching the dying to make some of the so-called arm only when forced to survive quite upset, in fact, should be a proactive sense of mission to fully wake up paralyzed. In life is not difficult to see the brutal market competition and diversity, making the accumulated experience of the past tend to become a reality in advance of the shackles of the brands is concerned, according to different stages of development, set clear goals, the least complicated things simplistic to be adequate under the premise of change, so that its comparative advantage is more prominent, as the economic cell of an enterprise to pursue every direction. Some time ago, there were media to comment on national drug store market, the United States has to enter the strategic intent, I wanted the moment: the country the past, although the U.S. home appliance chain business in China has achieved the status of the oldest, but that is through business-oriented promotions to achieve, which is essentially is a quantitative type of marketing structure, but the drug store market is characterized more about brand names, cultural and spiritual dimensions of value realization. The latter more inclined to target consumer group of women, for this group of consumer psychology, buying identity and cognitive acceptance is not simply by household appliances industry, lower prices, bargain and other means can effective. In the final analysis, it is not only a difference of enterprises to construct their own internal core competitive system, and even more vivid through the external dimensions of human-oriented, and to display and extended value to their products, and the emotional effect on the cultural connotation. At the same time both inside and outside the agreed upon between the unified and balanced, widen living space possible. This regard, the States United States and it