Chinas instant noodle business there any opportunities for development-.docVIP

 PAGE \* MERGEFORMAT 27 China’s instant noodle business there any opportunities for development? Authors worked with a white elephant noodle Enterprise Group CEO Mr. Yao Zhongliang (National People’s Congress, Management Science) talks with China’s instant noodle business groups according to requirements, put forward the following text. The industry’s rapid development has been said that if you want to make instant noodles, if you want to quickly disappear, then you can do instant noodle. On the one hand the market is full of temptation the one hand, competition in the market was filled with smoke and the smell of gunpowder. Now I am on China’s instant noodle business opportunities for a systematic analysis of survival. A, ‘Look at today’s central China, was actually someone’s of the world’. Competition is the subject of instant noodle market, a long-term: 1, competitive position and levels: Instant noodle market has been doing ‘enclosure movement’, high-middle and low three-level competition is everywhere, and have interchange to form a multi-faceted in-depth competition. Several high-level two main brands have entered the protracted period, and began to multiple types of market depth and penetration, grab the marginal benefits can be clearly concluded a highly competitive market, long-term theme of the future. 2, competition, the status quo: High-end noodle market point of view, ‘Master’ and ‘unity’ the formation of confrontation, the two companies accounted for half of high-end market in a serious backlog of living space with the types of enterprises: ‘Fukuma more’ and ‘good ribs Road’ and other parts of the brands under the pressure of competition, straight into the mid-noodle market, hoping to gain a foothold at this level and the confrontation. 3, Review yesterday: Looking at the market in 2003, the most dynamic instant noodle brand is Hualong, white elephant, the Third Prince, Kam Fung. A bowl of fragrant essential sales accounted for half of the wa