China-made mobile phone Long March the first step.docVIP

 PAGE \* MERGEFORMAT 12 China-made mobile phone ‘Long March the first step’ In 1999 divided the former Big Three more than 70% share of the hard to find a large number of Chinese mobile phone Fang Ying, and now occupy more than one third of domestic mobile phone market share, which is a qualitative leap, can be described as’ with big-man Road Zhenru iron, Seoul today Moving from scratch The more ‘, the first step towards a long march. 2002 deadline by the end of December reached 20,661.6 mobile phone users, adding users to 61.394 million, mobile phone penetration rate of 16.19 every hundred. ① Domestic brand market share growth from the point of view, China-made mobile phones almost zero in 1997, in 1998 started, in 1999 was 13 million units, accounting for 5% of the national output; in 2000, 4.4 million, accounting for 6.4%; in 2001 made output of 10.48 million handsets, accounting for 12.3% of total output. Of domestic brand mobile phones in 2002 a breakthrough was made significantly increase its market share, 1-October, domestic brand mobile phone manufacturers produced a total of 14.97 million mobile phones, selling 14.45 million, of which exports 330,000. Production accounted for 19.8% of the national total, because there are 37.75 million total exports, domestic brands in the domestic market share of 33% domestic market share over last year increased by 11 percentage points. ② judging from last year, in addition to Bird, TCL two enterprises to enter the top six, there are several enterprises yield more than 1 million, they are Kejian, Haier and Amoi, Konka, Panda, and other enterprises. In these enterprises, driven by domestic brand mobile phones into an integrated breakthrough. China-made mobile phone in the early stages of development, select the ‘speed impact of the scale of’ development strategy, the product to use ‘technology, follow-up, application breakthrough, multi-start’ the implementation of take-ism in core technology from abroad, and fo