Chinese liquor first debate- going into the store charges on the patient.doc

 PAGE \* MERGEFORMAT 20 Chinese liquor first debate: going into the store charges on the patient [Editor’s Note] In the previous four, we have on the merits and demerits of right and wrong into the store charges for a considerable in-depth discussion, but only to discuss its merits and demerits of right and wrong is not our purpose, we need to solve is how the successful completion into the store process, and how to effectively showcase their products. Leaving aside ‘into the store charges’, ‘corkage’ reasonable or not, we all know, just going into the store does not work, the effective in-store promotions in order to achieve our aim of win-win, then the issue of common interest to discuss the problems. First, Fun said that going into the store charges We pay into the store costs less effort - A Wine Marketing Manager Liu Jilin Cost of the numerous supermarkets really irritating thing, we always think of ways to pay a little less. To the province, why give it? Some costs must be paid, there are many also can be discussed, the key is to see the locations of the two sides. Such as bar code fee, after the variety that can top yards on the Well, what the sponsorship fee, Standees fee not necessarily to the inevitable, at least low. For example, opening of new stores sponsorship fee, if the maintenance of good relations, then find a reason can be passed. Implementation of the supermarket system nor the people of the Well, look at the relationship between the maintenance on the lot. Some very powerful supermarkets or shopping malls, and we sell the wine inside is not very good, very few of profits, which is only just to gain popularity. So I do not love malls, but some of what I would also like to shop more跑跑 . I have always maintained that they pay close attention to every customer, whether big or small, but at the same time do not condone any customer, your condition and reasonable benefit all parties, this matter is only the need for cooperation, or, less h