Consumer Relations of the four stages of cultivation.docVIP

 PAGE \* MERGEFORMAT 11 Consumer Relations of the four stages of cultivation The consumer’s information Consumer acceptance Consumer Satisfaction Consumer Loyalty Consumer Relations is a modern enterprise an important part of public relations, its specific meaning refers to the enterprises and their products and services, realistic, potential consumers of the social ties forged between. It has two states good and bad. Good consumer relations that businesses meet the needs of the consumers of their good behavior, and consumers have formed a larger breadth and depth of contact with society. Is characterized by a wide range of enterprise and consumer contact, coexistence and friendship, intimacy cordial relationship. Poor consumer relations are exactly the opposite. Without a doubt, the modern enterprise should be pursued is a good consumer relations. Good consumer relations as a kind of modern enterprise to pursue its overall purpose is to promote the formation of the business and its consumer products and services a good impression and evaluation of products and services to enhance the enterprise and its influence on the market and attract force, and thus attract more consumers, to stabilize the market relations, business and consumers to seek common development. To achieve this overall objective, by no means is a bounce in respect of things, the relationship between the promotion of modern enterprise customers have a process. In this process, the consumer relationship status will always show different levels and situations. Because of this, the modern enterprise customer relationship to promote business, should also have a corresponding level of development of relations between the different objectives. According to the relationship between businesses and consumers to advance from the surface to the deep process and the leap from quantity to quality characteristics, we can roughly be the goal of modern enterprise customer relationship is divided into the