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 PAGE \* MERGEFORMAT 10 Do not be defeated itself Gerstner (U.S. best-selling book ‘execution’ author) said: ‘a successful business and managers should possess three basic characteristics, namely: a clear core of our business, excellence in execution, and excellent leadership skills. ‘‘Execution ‘of the book come to the view is this: there is no execution, there is no competitive edge. Shows the importance of execution. However, the market often have a very strange phenomenon, the more stressed things, the more there are many companies (many of whom are well-known brand enterprises) can not do, or done well. Which in the end have gone wrong? Qingdao Haier’s Zhang made ‘Nissin day-end, today things today completed’, and that this is a magic weapon for Haier to grow, there are many companies whom to follow. However, it is very regrettable that, Haier has only one. Why let the matter rest? Tasks such as mountains Execution is also a function of the company at all levels of organizations to consider issues such as decision-makers to consider the timeliness of enterprise development strategy, the management in the implementation of the implementation of the goals often have to think about the integrity of those who are mostly thought of the implementation of the actual daily work objectives, which there is no contradiction between the three, but often we have missed the point: Things were a human being, is composed of different qualifications, different experiences of people with a common goal for the team, division of labor. Person is a living, thinking the main body, and ordinary people have one characteristic: a long time to focus on one thing, thinking it will tend to relax, and as such, the implementation process will appear ‘let the matter rest’ phenomenon . The implementation does not go is because the target is higher than the expected time of the implementation process, a huge task, like a mountain, like blocking the people’s eyes. Experiments show tha

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