Enterprises can not go along with hot and cold markets.docVIP

 PAGE \* MERGEFORMAT 4 Enterprises can not go along with hot and cold markets Around us, there is a seemingly normal ‘What money do’ business phenomenon: an industry market hot when the ebb and flow of investment enterprises, as well up to 1; when the market is cold, when the ebb and flow of a burst deemed to retire . In this cold one hot, one back up a process, many companies do not make profits they expected, but Peidiao a lot, not only a waste of resources of the enterprise, but also hurt an industry. I think the most fundamental laws of business is not followed by economic fluctuations and movements, in essence, the high-level, competitive business should not follow the economic situation, competition in the lift, but should be followed by the people, followed by social needs, followed by the user’s heart go, it is very essential, very simple things. In other words: the fundamental business is based on consumer demand, rather than based on the so-called hot and cold on the market. If the market has too much heat, just to demonstrate this ‘fever’, was violating the laws of the market, contrary to consumer demand, has done a lot of false bubble. Like a person’s body temperature if more than 37 degrees, it is pathological the ‘heat’. Explain the behavior of enterprises are moving away from consumer demand, away from the laws of the market, ‘overheating’ after the ‘cold’ is the law of the market out of the ticket. Economic cooling reflects the weakening consumer purchasing power, lack of confidence in the product, and service are not satisfied or the desire to attract any consumers. If consumers are willing to buy, have the confidence and aspirations of buying, then the market will not cold. Consumers do not want to buy, passion is not high, showing that a product attractive enough, and then deep-level description of business to consumer demand for innovation is not enough to control, including quality improvement, emotional demands of the pursuit of a serio