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Entrepreneurs To 10 learning Zhao Zhongxiang
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Entrepreneurs To ‘10 learning’ Zhao Zhongxiang
More recently, around the ‘cultural Mingrenchushu’ issue, Zhao Zhongxiang has become ‘a focus of attention’, a variety of criticisms uproar. But I think Zhao Zhongxiang understanding of the market economy is very profound hope that the Chinese enterprise managers who are ‘10 learning’ Zhao Zhongxiang.
Xue Zhao Zhongxiang a concept of a market economy. Market economy, a basic principle is that everyone has access to free market. Zhao Zhongxiang in assuming the heavy Central Television program host, while boldly up to the market, so they got a baptism of competition in the market to meet the challenges, is a valuable and pioneering spirit.
2 school Zhao Zhongxiang awareness of market opportunities. When the ‘cultural Mingrenchushu’ become hot when the publishing industry, Zhao Zhongxiang seize the opportunity, the timely publication of the ‘years Caprice’, circulation up to more than 100 million copies. This is what many market operators can not.
3 Zhao Zhongxiang target marketing study. Over the years, due to Zhao Zhongxiang outstanding performance at the China Central Television, naturally have a large number of ‘Zhao Zhongxiang fans’. ‘Years Caprice’, ‘years of Food of Love’ that is written for them.
Four Studies Zhao Zhongxiang branding techniques. Zhao Zhongxiang use their special status, special experience as the basic material, description, disclosure of the reader interest and would like to know the inside story, the plot or story, so that readers can understand China and the world’s political, economic, cultural phenomena, to understand TV personality, host and cultural leaders, celebrities ... ... the ups and downs. Thus, in a sense, ‘years Caprice’, ‘years of Food of Love’ has become writings of Chinese TV culture, the ‘branded’ products.
5 Zhao Zhongxiang study the attitude of scientific innovation. China Central Television, Zhao Zhongxiang is an ‘innovation-rounder’
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