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Growth in imports of wine into a new phase need to overcome three difficulties
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Growth in imports of wine into a new phase need to overcome three difficulties
According to customs statistics, in 2007 China imported wines From EMKT. total to 4.5 million TEUs, compared with 2006, achieved more than 100% of the explosive growth; in 2008, the first three quarters of wine imports volume up 35% year on year increase in the fourth quarter, the objective of economic and other environmental impacts of large, conservative estimate of annual average growth rate of about 30% of the total wine imports could reach 5.9 million TEUs. Imported wine in the economic and social environment under the action of a variety of force, still maintained a growth momentum, is the plural high hopes for a hot wine category. The industry believes that, from 2008 the market performance, the future growth of imports of wine from the previous linear trend to shift to the broken line after the ceremony, entering a new phase of growth.
Imported wine in the end how to do this? Today, ask this question is undoubtedly low-level and naive, but it is a very real problem. Question reflects the confusion of reality distributors and future situation of uncertainty. French wine SDND professional management company’s Mr. Xu, with such a question came to ‘grocers’ editorial board, he’s eager to write on the face. His first words the door is: engage in the import of wine for so many years, more and can not read the!
He said his goal is to make the national market, his investment conditions are also seeking more professional distributor of imported wines. Ask him how to continue down to do?
Next, we discussed him by surprise.
No brand scale, how do the national market?
Q: What are your company’s corporate types?
A: The French wine, one of several wineries producing 10 products.
Q: Is an annual output of tens of thousands, hundreds of thousands of bottles of the kind of small wineries are?
Answer: Yes.
Q: China’s size comparable to Africa and France, there
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