Haier- constant rejection.docVIP

 PAGE \* MERGEFORMAT 7 Haier: constant rejection Haier’s reputation too much, it received the honor China and the world too much, these things put it onto the altar. However, when reporters’ temple ‘where (Haier’s headquarters) to see Zhang, when countless people who have been looking up entrepreneurs are unexpected humility:’ a business in the market to get the award, the equivalent of the footprints on the beach , no matter how clear, a high tide, we’ve got nothing. ‘He’s a man and do business philosophy is the same strain:’ always with fear and trepidation, always skating on thin ice. ‘This kind of mentality Zhang Haier is not unique to one person. Not long ago, journalists in Beijing to Haier Group’s Cultural Center, Su-Fang-wen, director of Haier in 2003 summed up the greatest experience, she apologetically said: ‘Now the market changes so rapidly, we think of new things every day, yesterday’s experience are may be discarded. ‘ When people treat you as God, you must be clear-headed and maintain the true nature of mortals. This is a principle, and indeed a strategy, because people feel out of humility in this Haier top to bottom with Yi Gu a strong desire to pursue upward mobility. The fact is true. Early last year, Zhang also for Haier’s overseas factories to make such an explanation: ‘Now we do not build no, why? No one has given you to do, because you have not come to create this brand. ‘But by the end of the year, he announced to the outside world:’ This year, Haier does not have any investment or joint venture to build factories, and in the global manufacturing base has increased by 9, which is called the nine manufacturing base for international cooperation in the factory. ‘The reason is the Haier brand name through the global localization of the operation of the user to obtain more resources, orders increased a lot, you can find many factories to agents, only the processing fees paid to a certain extent. In fact, this result at the end of remarks