Health food past glory and the real worry.docVIP

 PAGE \* MERGEFORMAT 8 Health food past glory and the real worry Health food is ‘Chinese medicine health’ concept of derivatives, is also different from a traditional Chinese medicine derived from traditional Chinese medicine as a food category. We might not verified the exact origin of the concept and its goods were once paste is unclear, until June 1, 1996 band of cloth ‘health food management methods’ side are given a clear definition: health food means that with a specific health foods. That is suitable for specific populations for human consumption, is capable of regulating bodily functions, not to treat the disease for the purpose of food. Since the last century’s 80s smash hit ‘851 oral solution ‘has disappeared from people’s memory, when the’ three myths’ has burst, but the health care products have created a brilliant or vivid footprints: Titan: the first one with annual sales of more than 1 billion of health care products; wife oral solution: the first one for specific populations (women) to locate and obtain effective segmentation of health care products; 3 Oral Liquid: the myth of health care products, 8.0 billion / year in sales, 100,000 sales force, these unprecedented ‘astronomical’ interpretation of the latter without the brilliant newcomers until An Liniu Choi Lai and Wong Lo Kat (red tank equipment) of being; Melatonin: health care products industry, ‘gifts of marketing’ of the pedigree, the classic case of spin gold from straw would be the ordinary ‘melatonin’ packaged ‘white gold’. Will not only enable Shi Yuzhu comeback, but will ‘vulgar ads’ played to the extreme. More importantly, Melatonin gift marketing for numerous health care products companies rallied together to emulate, and even the latecomers ‘astray’. These brands, these cases be called health products industry, King of the wind, classic and enchanting. Sima Qian said: ‘Three hundred years must have king-Xing’, but in the health products industry in 2035 on a king. From the