How to choose a foreign exporters exhibition.docVIP

 PAGE \* MERGEFORMAT 5 How to choose a foreign exporters exhibition Companies often export marketing officer asked me the validity of a foreign exhibition, I think this problem can be understood on the basis on three levels. One is for the exporters, is currently going out to participate in the exhibition effects? Was followed by an exhibition is aimed at a specific value, or what the exhibition might be valuable to you? The third is how to make good use of your business related to the value of the exhibition. First, go look at the exhibition is valuable. This is certainly the general show of your choice as long as there are some historical and there is industry-specific, and the expansion of international trade, functional, will have some effect, mainly to get to know some foreign guests, but also many European and American visitors used the exhibition to find suppliers (the exhibition in Japan may be poor results, because the guests used to the cause). In fact, many leading companies in various industries each year to participate in several international well-known professional exhibition, an area to meet new guests, There is also opportunity to visit the market, visiting clients, collection development of the industry information and train a new generation. Importance of exports each year for your business then focus on developing markets can be selected for at least 1-2 months to develop new markets abroad, the exhibition is necessary, we said please come even go out and overhauled to include the products go out, followed by people to go out the back is the brand to go out go out and brand investment falling. Second, is to see whether the value of some exhibitions. We generally judge from the following four aspects will be more simple and effective, first, the exhibition radiation, whether the market is the focus of your market or your customers in this market has been very rich. If both the major markets, but also great potential, then such an exhibitio