Ilinoi home brand set back Wuhan accidental.docVIP

 PAGE \* MERGEFORMAT 9 Ilinoi home brand ‘set back’ Wuhan accidental IKEA declared Wuhan, fashion luxury LV out in Wuhan, the first flagship store ... In Wuhan in central very high-end products are increasingly becoming their spending power and begun to take fashion temperament in 2008, well-known fashion brands Ilinoi Fashion home Home has chosen to dismal clearance to announce bid farewell to Wuhan, for a time, Wuhan media have to make reports, citing the comments related to the industry, deconstruction Ilinoi set back the crux of Wuhan, and directly address the election Ilinoi direct sales stores site inappropriate and too expensive, difficult and Wuhan, a large number of low-end soft-loaded product competition, the fact is that really so? Set aside and the importance of location for business in order to lead the trend of fashion home brand gene Ilinoi pursues high-quality high-priced strategy also wrong? Is this a city of Wuhan, only low-end popular goods become very popular, popular, obviously, so that the interpretation of the spending power of Wuhan is definitely a big misread. Ilinoi set back Wuhan, lies more in its business district of Wuhan and the consumption capacity of the miscarriage of justice, as well as marketing communications strategy for systematic errors and inappropriate, I do a simple reading and hope in the face Ilinoi such a right in central Wuhan, both from a strategic sense, or from the perspective of both commercial value can not be avoided when the city is not an option to leave a heavy heart, choosing instead to stage a comeback. For more walking or high-end line of home fashion brand, the more of a reference and learning. 1, site selection problem is flawed, atmosphere, creating a soft underbelly Ilinoi the location of direct sales stores in Wuhan, located diagonally across from the Hankou Railway Station, and the Wuhan-known household brand stores OUYAD, Kinmen and Matsu home adjacent to a triangular Dingli trend. Ilinoi this