Kentucky Fried Chicken for S and for-dart.docVIP

 PAGE \* MERGEFORMAT 5 Kentucky Fried Chicken ‘for S’ and ‘for-dart’ November 15, 2006, Kentucky began to change in the global scope of standard, affable Colonel Sanders took off 54 years wearing a white double-breasted suit and wearing a ‘red aprons’, at the same time, line, color is also made appropriate adjustments. This is the KFC simultaneous global launch of 5th generation of identity. In addition, with the current exchange standard, a brand new 8129 square meters of the giant Colonel Sanders logo was also Area 51, Nevada, USA opened the desert mystery, Kentucky immediately became the world’s first one can be seen from space brand. In China, international brands have a ‘trouble’, the media will be tirelessly, one after another, brewing ‘heavy rain’. Kentucky is also no doubt that the current standard operation for the media as the ‘darling’, suffered the media’s ‘preferential treatment’, exclusive of the media’s ‘love’, brand recognition and reputation soaring again. For a time, KFC a long time ago, far-reaching objectives, strategic intent, precision and tactics, etc., have become major media coverage of the new goals. In other words, KFC marked change after many of the media have begun to make arrangements for an intensive exchange ‘standard’, this ‘standard’ naturally refers to the media reports focus on the goal. Otherwise, the reader’s attention is focused on the Kentucky this ‘standard’ on, people wishing to explore what was going on, talk about Kentucky marked the event for the media, its readers will naturally be concerned about the rate in the short term affected. For example, many media reports said the KFC’s new Colonel Sanders logo for the first time to wear the ‘red aprons’, ‘red apron’ on behalf of the Kentucky brand home style of cooking traditions, is intended to tell the customer Today’s KFC will still be like 50 years ago, Colonel Sanders, as hard in the kitchen cooking for the customer hand-fresh, delicious, high-quality food. Media