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Maotai- 2005 was a turning point-
PAGE \* MERGEFORMAT 11
Maotai: 2005 was a turning point?
For the 2004 Moutai, dealers most of all to ‘steadily’ to describe. Entered in December, the annual dealer Assembly Ruqierzhi Maotai, and now is to ‘jointly ‘2005 years of the time. It is understood that the most recent period, there are many dealers went to Guizhou, the purpose of the words with the dealer to ‘test the waters Message’. In a time when businesses have to speculate, journalists launched a wide-ranging discussions with the industry, ‘2005 years of market development may become a turning point Maotai ‘arguments have gradually surfaced, written as follows for the open to question.
Rose steadily in 2004 was good
From a market perspective, sales in the Maitai prices have risen after the beginning of the year Shihai absent for many years the ‘Moutai zero inventory’ (Group Managing Director Yuan Renguo language). The Maotai Inc. reports third quarter of 2004 also showed that: main business revenue and net profit growth than those a year earlier, sales revenue increased 33.34 percent over the same period the previous year and net profit growth of 45.44 percent over the same period the previous year, showing a good The development trend, in which the growth of a high degree of Maotai most attention.
In analyzing the causes of such favorable from Maotai ‘official’ analysis of the product price hikes, the market control and sales channels expand. In the business analysis, sugar, alcohol and tobacco Co., Ltd. Jiangsu Su Jin Hanqing, general manager of the views of most representative. In his view, the steady increases Maotai also benefited from three aspects: First, Maotai vintage played ‘stabilizing’ role, which the price system for the maintenance of Maotai is very useful. Second, the price of ordinary Maotai has been diligently pursuing, channels managed more stringent, dealers are not allowed to lower prices, and manufacturers come up with such an attitude is conducive to the guaranteed price.
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