Marketing Education in the integrity of the teaching.doc

 PAGE \* MERGEFORMAT 11 Marketing Education in the integrity of the teaching [Abstract] This paper analyzes the current status of the integrity of college students and marketing staff must have the integrity of the quality of the teaching of marketing pointed out the importance of education in the faith. And pointed out that in marketing teaching how to train students in ethics. [Keywords:] Integrity Integrity Integrity Education Quality Marketing What is faith? Cheng, that is, sincere, honest; letter, that is, promises, disloyal. The basic meaning of faith is necessary to keep promise, keep one’s word, no bully. Popular in expression, that is, frankly, do work and behave honest people. People living in society, and always want a relationship with others and society. To deal with such relations must comply with certain rules, there are rules that are followed, there will Connaught Jian; Otherwise, individuals will lose its moral character, loss of operation of the regulatory community. A, marketing, teaching the importance of education in the faith (A) of the current status of the integrity of college students After years of formal education in contemporary college students, at a higher level of knowledge at the same time, their ideological and moral level of quality and integrity have to keep improving. Therefore, in this youth group, integrity situation is good and can be based on good faith as an indispensable community of ‘intangible capital’, which actively fulfilled its commitments, and among others, establish a mutual equality, mutual commitment each other the credit relationship. However, due to the traditional examination-oriented education and the community a variety of negative phenomena, and many other factors, present in a number of university students, there are also more prominent phenomenon of lack of integrity, a number of university students weak sense of integrity, honesty lost its original value, have been Pure Land of the univer