Marketing of cosmetics can be wet-.doc

 PAGE \* MERGEFORMAT 4 Marketing of cosmetics can be wet? In the hot summer, buy a drink, enjoy a cool, to many people, is a very pleasant thing. If there’s a little stimulation, may be more interesting? As a result, “and then a bottle of” small openings such surprise game, played with wind and water are the major brands. For consumers who buy a soft drink, see the bottle has a “lid surprises” such words, indeed there will be little temptation. This feeling, of course not as winning the lottery. However, in their view, the use of openings this action “test” your own luck, as hot and the lives of a small pleasure, seems quite interesting. In the summer, increasing the strength of FMCG sales have almost all fallen in love with this “come back a bottle of” game. However, interestingly, in the network, when a man claiming to be the industry, broke the news to the public is of a cool, this broke the news that they found the secret: all caps side of the yellow box, press the two lines there must be “One More Bottle”, the pressure is only three lines, “We appreciate your business.” Then what will happen down? Can be expected, those who never tired of opening the cover the game, there will be a go to “verify” the impulse to look at? It is inevitable! Broke the news earlier in the absence of “certification” is only to test his luck, broke the news after the “test”, then to evolve into the whole city looking for “two lines of the yellow press box.” This is currently marketing the beverage industry being wet, so wet marketing of cosmetics specialty stores there is a reference point? Or what you can learn from it? First, be sure skin care products and beverage packaging is on the bottle shape, but not the same as it was inside. “One More Bottle” can only be operational ways and means to carry out work and innovation. Manufacturers of specialty stores, although not directly on the cap can not be printed on “Another bottle,” but this can be replaced by other