Marketing personnel training full-Gong Lue.doc

 PAGE \* MERGEFORMAT 16 Marketing personnel training full-Gong Lue Press, according to ‘off-season lay a foundation Chong season sales’ and marketing rhythm arrangements, off-season, many companies will be organized and distributors of the company’s marketing staff focused on ‘charging’, teach marketing, new knowledge and the exchange of combat skills, discuss strategies season . How to organize a bang and effective training is that many marketing executives concerned about. I organized several large-scale marketing training, are combined in July 2005 just W organization of a ‘2005 ‘brick house’ training camp ‘, summed up a number of insights to share with you. A complete marketing training generally consists of the following links: needs survey, the participants confirmed, site selection, cost estimates, subject identification, curriculum design, instructor selection, image design, materials production, data preparation, transfer report, board and lodging arrangements, atmosphere, layout, organization and management, outdoor sports and games, parties, travel, impact assessment, training concluded. Every detail to ensure a perfect training camp before a no-regrets are the core of which highlight areas. Before training Training to do before the first thing to do is to probe the training needs, investigate the status of work training objects, problems, understand their confusion, needs. The survey by telephone, questionnaires, interviews, three kinds of ways. To do a successful training activities, this step should not be spared, demand probe the curriculum design. And then further confirmed the number of participants, if it is dealer’s marketing staff to participate in, and will have to detail to confirm the intention to participate in training personnel information in order to better food and accommodation arrangements for follow-up. Communication with the dealer to provide a written manner, first by fax or E-mail training, Direct Mail, require dealers to