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Marketing Suibi- On the application of marketing management daily report
PAGE \* MERGEFORMAT 5
Marketing Suibi: On the application of marketing management daily report
Over the weekend to get up early morning to Caobao 4S shops on the family car car maintenance. 8:00 much, I very early on after-sales service to the hall, met a good after-sales service manager of a pre-agreed Xiao Han, Xiao Han met with me, and am pleased to say that Zhang boss, the last time you taught me the daily management of the method is effective, and now two months, service quality and efficiency of an increase of 40%, significantly fewer complaints and quarrels. To show his gratitude to the terms of reference specifically to send me an air filter, and give priority to the necessary services.
Daily report on marketing management and its applications, many in sales or market the work of the comrades are not fully aware of the situation here, some based on actual experience I shared with a view to Qiecuo progress.
1, from the start with the actual case
Some time ago, I organized and chaired a meeting to study the implementation of daily report on the sales force management issues. Participants for the following several key sales manager and project manager, I said my thoughts, ask their opinions. In which Z manager, weekly not it be nice, why do daily? W manager, said the Daily News look like, what effect? Talking about, but have no clear reason to the pros and cons, so listen to me the decision-making. I say let them act accordingly, the implementation of a period of time is running out, the implementation of the initial impact of vested interests temporarily, but the effect in the third quarter of the examination and debriefing. This is so, it is because, if the impact of vested interests and affected the stability of the team the people; if not a little interest to contain and finally became a shepherd. Now the implementation of a period of quite a lot of results, so here, I would like to report on application of marketing management summed up the relev
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