Mid-Autumn Festival Yahuo press out how really wonderful-.doc

 PAGE \* MERGEFORMAT 7 Mid-Autumn Festival Yahuo press out how really wonderful? With the arrival of the traditional festival Mid-Autumn Festival, also ushered in liquor sales, and many suffered much in the off-season the liquor business is expected to “Mid-Autumn Festival Yahuo” a tired pre-wash, make a nice turnaround, so In order to develop Yahuo strategy, racked, simply “squandering charming eyes.” However, despite the many moves, the reality of the situation allows many companies disappointed. In fact, Yahuo is a common phenomenon, for sale is right and proper thing, as long as the sales there, Yahuo inevitable. Wine market competitive nature of the competition, or channels, Yahuo is competition. The key is the marketing environment has changed, everything is changing, winning only pay attention to the system, focusing on marketing innovation, the face of the Mid-Autumn Yahuo, enterprises can press out really wonderful. Strengthen the sales force management by objectives A Chinese saying goes “idea that day, military force in 1:00.” When the season arrives, is the idea that time, but it is not “stocking”, but “culture.” One way is to develop indicators of conversion assessment, sales of duty is selling, in other words sales staff is to complete the sales exist, so with the goal of reducing the off-season sales, in the assessment of sales staff to achieve sales goals at the same time, can assess the conversion of certain indices, the basis for strengthening the impact of market sales indicators (rate of Shop City, Hironobu vivid, customer intelligence, the price system, active client, database creation and other assessment, so you can make the sales staff has been in a state of war. Strengthen the management of sales budget Sales growth is generally composed of two parts. First, natural growth, that is, the existing channels and existing distribution network, based on the economic development, purchasing capabilities, product maturity, brand awar