Mining music all the best.doc

 PAGE \* MERGEFORMAT 5 Mining music all the best ‘Triatop - Professional anti-dandruff’ As ‘Xerox - Copier’, ‘Gold Lion - a man’s world’ the same gradually take root in the minds of many consumers, the mining of its music is clear, unique market positioning, the brand concept, marketing channels are gradually formed in China shampoo anti-dandruff shampoo on the market dominance. It can be said Triatop the brand’s core values is a more ‘professional anti-dandruff shampoo’. However, I do not know since when ‘Triatop toothpaste’ emerged, the author suddenly taste different kind heart health, right to adopt such a brand extension not help worry about music together. Brand extension traps, using them willy-nilly, from mining to see if music is as follows: The seesaw effect is not yet determined, that is, a name can not be used to represent the two completely different products with each other; one up, another will go on. The current shampoo, toothpaste market competition point of view, the major domestic and foreign brands are taking on increasingly subtle tactics to compete in the market, we all know that in any one market place is never easy to see Triatop of its advantage of the present is so? - Shampoo on the market a professional get rid of dandruff! As the saying goes, ‘Da Jiangshan easy, Shou-Jiang Shan difficult’ music has just been taken to develop the professional anti-dandruff shampoo market is not consolidated, entered the fierce competition in the same toothpaste market, whether the rash is not yet talking about its move on the strength of its business, industry both advantages and sound practice of the East has hit the West, ‘Head amp;amp; Shoulders’, ‘Colgate’ anti-dandruff shampoo, toothpaste market, the two giants would certainly suppress their best, so, not to mention the brand Triatop seesaw effect, the said that the possibility of seeking a way to survive is very difficult to say clear. Consumer psychology collision, picking music for its tir