Miscellaneous clothing used to operate hardware.doc

 PAGE \* MERGEFORMAT 6 Miscellaneous clothing used to operate hardware The new model I recently Ding Long Hardware architecture market operations, after China’s hardware market unraveling understand style thinking, the overall impression of the word ‘chaos’, this chaos is a low level of market organization in the form of chaos! The common parts from low to high-end large wholesale model agency and stores, etc., across the fault 30 years of marketing author of the hardware specific to ‘decorative hardware.’ Clothing and hardware is irrelevant in terms of the categories, but standing on the marketing point of view, they have isomorphic clothing at product level the emphasis is on: color, style, fabric and metal in the product level stress. are: surface treatment, style, material elements of both products have similar functionality modesty warm clothing from the beginning of the evolution of the United States and then to dress features brand identity and psychological demands of the identity of the other hand, hardware, development is also true in the hierarchy. to lag behind the apparel industry, is currently limited to the use of function and quality demands, psychological demands on the brand and positioning far involved. has this two isomorphic, clothing can serve as a model for hardware reference! And hardware, there is not a model for the industry and benchmarking as a reference. Messy hardware to rise in the market, the brand of the road is the only option! Eliminate fakes. OEM hardware is the easiest category, if the path of brands, along with fake flooded, it would be an arduous road of the brand! PLYBOY fakes along with the brand of the road, so many brands of fans who reluctantly part, choose another new love in the hardware industry, there are samples with a tender to supply the quality of B, according to the unspoken rules of the industry does not mind Vision, so that consumers difficile true, but the brand of peach over generations by Lee sti