Missing the details of a product press conference Thoughts.doc

 PAGE \* MERGEFORMAT 12 Missing the details of a product press conference Thoughts Some time ago invited to participate in a brand companies to market news conference. I am engaged in the marketing communication products, remember that in 2001 -2003 period, almost all manufacturers release new products every month, one frequency is very high. Your side Changba I debut, I organized four times a year on the conference, the president of our company within a month to participate in 10 in a row. Second, myriad forms, release new products today, you tomorrow, I convened the business of the General Assembly; acquired the whole of his President and signed sale machines, etc.; indeed racked his brains in scheming. The third is a magnificent scene: the venue is a five-star hotel, host is the local stations and the performers, then the cost of moving hundreds of thousands of participants are also hundreds of small. There were no hard work, and only enrich and excitement into the elegantly decorated with star hotel, the venue to see a dense mass of dealers who have the irrepressible excitement, that feeling is that harvest the fruits of victory in battle, a sense of accomplishment quite strong. The reasons for the past two years the market few manufacturers to hold a news conference in. These are just as fond memories, and today, domestic brands can be invited to participate in a press conference, psyche pleasure and great expectations: Domestic mobile reserve force will once again erupted. However, participants concluded, disappointed. Retreat to their failure, all is in the details. Details 1: The venue would be serious deficiencies with the propaganda. The first is an atmosphere of propaganda and deserted outside the venue, promise big things In addition to a banner outside the hotel nothing but. In this section banner still very unsatisfactory arrangement. Banner about 3 meters and a width of 60 cm, suspended in about 5 meters in height, need to look up at the ri