Mukden wine shipped - Shenyang wine market research reports.doc

 PAGE \* MERGEFORMAT 18 Mukden wine shipped - Shenyang wine market research reports Shenyang, the largest city in the northeast, known as ‘Republic of the eldest son of’ is known as the old name ‘Mukden’. The city has been the major brands of all kinds of wine expedition north-east and defend. As the Chinese revolution in the history of the Liaoning-Shenyang Campaign, laid in Shenyang, northeast battlefield equivalent of a winner; the same token, get the wine market in Shenyang brand, can easily radiation to the entire Northeast market. Liquor: a protracted war Looking at Shenyang liquor market, high-end price based on business spending, ultra-high-end brands such as Maotai, Wuliangye and so on, high-end brands to well-known brand outside of the main, such as Luzhou, Jiannanchun, Langjiu, JLF, hole in cellar and so on, in the low-end price was almost the Northeast real estate brand occupation, black land, 3 groove, old Longkou, Daoguang Nianwu so. Shenyang market, the large volume of alcohol consumption. Well-known brand across the country almost all sales of the market in Shenyang, in which more than 60% of the white wine with a high degree based. Shenyang, the main battlefield of liquor off-season promotions in the business super. The best location of supermarket sales is placed in the ground Standees, but also put a ‘to heap’ is usually paid to store additional cost. A lot of liquor companies in order to win the market, no money and are taking mean ‘to heap’ war, not only that, a lot of liquor brands with the launch of buy one get one free, shopping, lucky draw, with the form of gifts. Promotions for the Shenyang greater impact on the public to purchase behavior. The industry often say that ‘in some places in 2032 to drink down a brand’, this sentence to describe the Shenyang market is particularly apt. Liquor in the low-end market in Shenyang, in order to seek survival and growth of development, and Provincial liquor companies and local enterprises in