N kinds of contemporary trends in the automotive market.doc

 PAGE \* MERGEFORMAT 12 N kinds of contemporary trends in the automotive market After an earthquake hits the car market is a recession or will continue to grow, the industry consensus of opinion. The main voice is that, the market will go down because of the earthquake in the sorrow so people do not mind spending, let alone after the earthquake people have donated love, after the car may have to delay plans; other voice that there may be part of the Consumers would like to think life is change, not as good as time consumption, the earthquake did not affect people’s consumption of the original claim. In my opinion, a speculation that the former set up such a large natural disasters, can not but affect people’s consumption mentality. According to my view of the market visit, the Beijing auto market four, in May reflects the very strong sales month in the calendar year is almost the lowest point in April to see much more the customers to buy less; in May was also seen to buy less Shao, dealers are looking forward to some recovery in June. The latter situation is that there are people who plan to purchase or enterprises should not be too much. Only in May of the car tentative plan. Generally, emotional impact would be diluted over time, the abnormal state of automobile market will return to normal market performance. The face of the arrival of 10 gold 9 silver, large-scale auto market growth is beyond a doubt. (But a voice that the automobile market, after May’s sluggish performance of sales in June should be the last chance, a number of limited-line policies during the Olympic Games so that distributors are not optimistic about the sales from July to October. At present, many companies want to cut prices the impulse of the way through difficult times.) After May the calm, the auto companies started a new round of marketing campaign. All kinds of brand new program has introduced, pushing the new product to push new products, integration of channels, the integrat