Network sink to create county-level liquor market.doc

 PAGE \* MERGEFORMAT 13 Network sink to create county-level liquor market Introduction: county-level market appeal Data based on relevant statistics, China had approximately 2,800 counties, which have higher spending power of the county-level market in 1500 or so, mainly in the Yangtze River Delta, Pearl River Delta and the central region. According to a rough estimate, average county-level market, the amount of liquor consumption in the 300-500 million in economically developed areas of the county-level market, spending could reach 500-1,000 yuan. County-level market has great development value. First, the development of large, medium-sized cities cost too much, and these cities consumers are looking for brands, high barriers to entry, so that discourage many businesses. On the contrary it easier for county-level cities in the development of a larger operating space. Before starting work on county-level cities and then slowly infiltrate the cities, has become a lot of business methods used in pioneering markets. Second, the county-level urban areas is small, the same input, where the gains faster than the big cities and easy. Once again, a brand upgrade county-level cities faster, and a high degree of consumer loyalty. To sum up several reasons, so that county-level cities is becoming an object of concern to businesses. The charm of county-level market has been a growing number of businesses have discovered, they are beginning to choose the network goes down, a relatively high level of economic operation of county-level market, which has been in the industry is not a new phenomenon. Example, while white clouds in operation for years in Jiangxi, some of prefecture-level market is relatively mature, and face a stiffer four special white clouds while the adjustment of this year in Jiangxi Province is the largest operation of other entry-level market, not the other county of Jiangxi Province largest market intensity of operations. Ying-riding in Hubei is also