New Year and Yahuo do- (Part Two).doc

 PAGE \* MERGEFORMAT 20 New Year and Yahuo do? (Part Two) Theme Case 3 Danone amp;amp; emblems ‘righteous’ in Yahuo Reporter Xiao Sanza Danone: preparing for the Chinese New Year And Changhong’s Bin repair is similar, the reporter can see the Haida Biscuits Food Co., Ltd. Central China Area Manager, Yu Min, she is busy running the headquarters of a visa to France. A continuous 40-minute interview, the reporter counted about, Yu Min received 8 calls, of which at least half of the phone is subordinate to consult its delivery issues. ‘I beg your pardon, these calls are non-access essential. There are a lot of years ago, before leaving the country to arrange for the promotional work. ‘Yu Min reporters to constantly interrupt sorry. As for whether Yahuo in sales, this had fought for many years in the food industry, a senior manager is simply to say: ‘Of course, Yahuo! Not Yahuo No呀 ! New Year food (chocolate, melon seeds, candy, etc.) years ago, sales are usually 5-10 times, and other common foods (eg biscuits) years ago, sales are usually about 3 times. In this case, if you do not Yahuo food enterprises to the supply of goods before the Spring Festival is not on how to do? If there really appears out of supplies, we have to endure a board. ‘In the Yu Min view, whether the business battlefield victory of the year is the key to the adequacy of supplies of goods and reasonable. Yahuo way to that? This can not fail to mention the food industry constitutes a channel. According to Yu Min introduction, there are at least 80% of the food industry about the implementation of distribution system, only 20% of the companies directly facing the terminal. In the well-known food manufacturing enterprises, the implementation of distribution system with Danone, Kimberly, Dove, Kraft, insignias and so on, directly to the terminal retailers are Coca-Cola, Pepsi-Cola, Master Kang, uniform and other enterprises. Distribution system work? The company is a more simila