NOKIA how in the end it-.doc

 PAGE \* MERGEFORMAT 4 NOKIA how in the end it? NOKIA recent global mobile phone giant the day does not seem a good life, first in the country into a ‘FALSIFYING Gate’ and ‘refused to sell the door’, and then in the third quarter earnings for the first time first time the ‘reported losses’, and later declared that next year, Finland Headquarters plans to lay off more than 400 people, in the past has been ‘beats’ as if trapped in a giant invisible among mud seems a bit difficult. NOKIA how in the end it? From the domestic market, the performance of the NOKIA brand seems to be looking for clues to the minor. 1, the performance of high-end market weakness, and the follow-on products without a breakthrough. NOKIA in the low-end product offers incomparable advantages to be the main source of profit - in the high-end models are frustrated, or even product quality, flawed, like the pre-5500 shell off, N76’s Diaoqi phenomenon, 5800 headset problems. Careful analysis and re-NOKIA recently introduced product line, in addition to 5800 and N97 that two ‘TOUCH’ as the main selling point of the machine, other models are then repeated N95 product technology, it seems that apart from the continuous superposition of parameters, but also no longer fails to provide any innovative things. For instance, NOKIA has just been released not long after the main push has been withdraw from the market model N86 and the N81 looks exactly the same, it seems Xunbu Dao any signs of innovation. Such high-end models lack the terminal expression, so that NOKIA has always lagged behind the competition in the market themselves as enemies of the iphone. With Samsung has released the most high-end smart phones W799, Sony Ericsson has begun preparations for 12.1 million pixel intelligent machines listed, IPHONE mainstream best-seller in the country, NOKIA in the high-end market share is taking a step forward swallowed, while the high-end market precisely the absolute profits of an enterprise the mai