Overlord vested with towering shampoo Why-.docVIP

 PAGE \* MERGEFORMAT 12 Overlord vested with towering shampoo Why? 2007, China’s daily chemical industry, the market smoke everywhere, and a dark horse amazed the world with exceptionally eye-catching, this is ‘family medicine’ Overlord shampoo. Although the King is taking the high-end price line, so a lot of domestic shampoo brand ‘embarrassed’, however, King is still in the fierce market competition, surging, sought after by consumers. According to the relevant statistics, in 2006 sales of more than 1 billion yuan Overlord, is several times the previous year. Overlord in 2007 introduced a series of different hair problems natural plant products, sales is more hot, in which anti-off shampoo sales rank first in the country, other species are also selling well, King in one fell swoop become a ‘Day of China’s leading brand of Chinese medicine’. Recently, the King also won the ‘China Famous Trademark’ title, which is awarded the King, following ‘top ten excellent enterprises in China brand building’, ‘China’s top ten influential brand cosmetics industries’ and other awards later, he received an award. At present, China Xihu hair products market with annual sales of 260 billion yuan, but the majority were foreign brands in the bag, which alone accounts for more than half of Procter amp;amp; Gamble, local brands in difficult foreign brands together with the attack, survival difficult. ‘Family medicine’ Overlord come to the fore to break the foreign brands dominate the world, the situation of domestic brands compete to bow down, making industry sources reckoned with, ‘Overlord phenomenon’ has become a draw on a number of domestic enterprises and research objects. So, King is able to do a meteoric rise, domineering sky, dare to rival the foreign brands do? Raise the natural hair, to lead a new consumer fashion With the improvement of people’s quality of life, the pursuit of natural, healthy lifestyle has become a new fashion, people began to favor with the dail