Personality and compatibility - to establish the brand as an open system.doc

 PAGE \* MERGEFORMAT 7 Personality and compatibility - to establish the brand as an open system I have always felt the Chinese people Christmas is somewhat absurd, because it is irrelevant thing, Christmas is just we do not know the details of a pair of couples in which the foreign born in a sketchy understanding of our children, on the file sub-matter, how many Chinese people behind them kick up a fuss. A college professor to analyze, will say ‘cultural hegemony’ and so on, it sounds not only profound but also Miao Yuan. Of course, the real pleased that business, for no reason more subjects to encourage consumption. On Christmas, there is Valentine’s Day. Today happens to be Valentine’s Day, I returned from the Xinjiekou saw a lot of dirty middle-aged women also brought a few bundles of fresh flowers are not in the selling. In fact, the Chinese people have their own Valentine’s Day - Lunar Legend of Love in July seventh day meet day. The February 14, I do not know what a wonderful allusion, if any, have anything to do with us. Observed in 2000 the consumption of a new term, it seems that ‘time’ growing importance, first a ‘holiday economics’, which was later postponed to late summer, business was closing 11 of the ‘summer economy’, in the efforts of the government policy of stimulating domestic demand, , the merchant not wait for consumers to spend money. Of course, this ‘for’ is hypothetical, money or in the pockets of consumers clutching tightly. From the advertising point of view, resort to ‘short-lived consumer excitement’ hands, as manufacturers and merchants with a tactic directed at the promotion should be helped, but the whirr of the foreign section of Za Za consumption of China’s economy really is not a fundamental, also the non-domestic brands only way out of the pale and weak and vulnerable. Holiday spending is simply a ‘rally’ or ‘ride’ of one of China’s advertising in 2000, is also quite some of the more classic ‘ride’ case, for example as fo