Planning of Chain Drug Stores.doc

 PAGE \* MERGEFORMAT 11 Planning of Chain Drug Stores In 2000, we Shenzhen, a large chain drugstore pharmacy DE provides a marketing planning services. Along with social progress and improvement of living standards, drug stores occupy in people’s lives more and more important position. As the national health system reform, the people’s health insurance program included in the.. Hospital costly, people see a doctor to become cautious, usually that is ‘ill go to the hospital for minor illnesses to the pharmacy’. There Toutongnaore the general public are willing to buy some drugs to solve the drugstore. For health care, right medication carefully, people usually choose their own trusted pharmacies. Same time, because the general public does not have the medical expertise, when you want someone to guide consumers in. Therefore, those powerful, drug-rich, drug prices reasonable, service attentive, and professional pharmacists to provide guidance to consumers in large chain pharmacies, received by the public of all ages. The major drugstore chains have emerged to occupy a favorable site, the rapid expansion of the scale. The rapid development of Chain Drug Stores, has been small scale and poor conditions in private pharmacies squeezed a small corner of the market. According to statistics, China’s pharmaceutical chain stores have accounted for 60% of the retail share of the strong. Drugstore chain with its innovative business ideas, marketing methods, in the market has a strong competitive advantage. As the bullish prospects for the development of Chain Drug Stores, as well as by the retail pharmaceutical attracted by huge profits, many large enterprises have to carry huge amounts of money to join chain drugstore industry. To produce health care products such as the famous opening of 10000-based pharmaceutical provinces ‘good life’ of Chain Drug Stores, the South pharmaceutical giant ‘39’ groups are prepared to spend several hundred million dollars at the national