Position 3 on the - on entrepreneurship business and brand strategic thinking.doc

 PAGE \* MERGEFORMAT 4 Position 3 on the - on entrepreneurship business and brand strategic thinking Time-century chariot driven us into a new era. This is an information, knowledge, wisdom, and globalization era, it is a ‘realm of necessity’ to the ‘realm of freedom’ era of change and evolution, it is an ideal and reality, reason and passion to seek violent collision time of change, this is the face of an era of change needs to be redefined. With the agricultural economy of the fatigue, anxiety and knowledge of the industrial economy of the confusion, we stand on a platform for the new century, excitement and anxiety, surprise and helplessness. Ancient’s ‘Heaven’ ringing in the ears: Who am I? I am now? Who should I? I am going to go? Century, the sun shine on the earth, change prelude has been opened! On the one - Entrepreneurs positioning - Entrepreneur’s mission and responsibilities of Material rich in bitter competition of commercial war, we have the ball Deng Dayan busy market segmentation and product positioning in an attempt to find an airtight market gap, blaze a new trail, Zhanxian ‘winner takes all’ enterprise family style. Changes in our busy social activities, forced to work pressure, but also care for the family. ‘Red Dust’, we lost direction, lost his own identity. We start a business when it deviated from the lofty ideals and original intent, rather than consciously embarked on a quick success of the narrow winding path. In fact, both market segmentation and product positioning, such work is not entrepreneurial roles and responsibilities. The entrepreneur’s personal position is everything. Entrepreneurs and managers as the most important task is to locate their mission and responsibilities, and consistently, and with perseverance in pursuit of it, promoting it, and implement it. So, entrepreneurs, the mission and responsibilities of what is it? Currently more popular and is recognized may be: Distribution of social resources, and create