Practical advice- the exploitation of the value of corporate marketing division.doc

 PAGE \* MERGEFORMAT 3 Practical advice: the exploitation of the value of corporate marketing division Practical advice, unlike the theory of consulting, static consulting, On the Road consultation, but to war, war to win, victory can be long-lasting. Substantive help enterprises enhance marketing and management, greater technology, to achieve a more optimal output to make up for gaps, not just corporate marketing coach and consultant, is the marketing value of the mining division and build those. Modern marketing, the more points the more modern management is fine, so they need highly specialized, highly intensive. In a way professional managers and consulting firms are substitutes for each other’s role, in another point of view would complement each other. In fact, both their experience depends entirely on the extent and for corporate decision-making influence. Experience and professional managers in place in case of authorization can already work independently, and consulting companies can only partial cooperation. When their experience is defective or authorization, credit is not sufficient or when will the two coexist as the leading consulting firms in order to proceed. How SMEs doubts Some of the past, only large companies can afford only consulting firms, consulting firms lingua franca. Companies to gain a foothold in the market, and when to start planning for next stage of development, will gradually consider making inputs in this regard. This is what people say is the icing on the cake first collaboration, followed by leapfrog development co-operation. Companies are still rushing rush to kill the pioneering stage yet unexpected, or not believe consulting firm can bring results, and indeed there are many consulting firms do not have the implementation of the force, do not fully understand the global market is not clear big marketing every aspect of the process of meticulous grasp, is not familiar with every industry, do not know how real